Grow Your Beauty or Wellness Business with Expert Virtual Support

Running your own business is rewarding — but managing the digital side can be overwhelming. I provide personalized virtual mentorship and business support for estheticians, wellness practitioners, and beauty professionals, including makeup artists, massage therapists, hairstylists, lash & brow experts, and nail techs.

Whether you’re starting out or ready to scale, I’ll help you strengthen your online presence, attract more clients, and simplify your day-to-day operations.

With 22+ years of experience as a licensed esthetician, spa owner, waxing educator, and business coach, I deliver practical, results-driven strategies you can put into action right away.

Why Work With Me

  • 22 Years of Industry Experience – Licensed esthetician, spa owner, waxing educator, mentor, business coach, and event facilitator.

  • Practical, Results-Driven Advice – Strategies you can apply immediately to grow and simplify your business.

  • Tailored Coaching – Every session is customized to your goals, vision, and budget.

  • Flexible & Pressure-Free – No long-term contracts—just expert guidance that supports you and your business at every stage.

Who I Work With

Self-employed beauty and wellness professionals, estheticians, beauty school students, waxing professionals, and other coaches & educators who want to:

  • Develop a clear business strategy and organized systems

  • Receive mentorship to grow confidence, skills, clients, and income

  • Strengthen mindset, leadership, and decision-making as a business owner

  • Gain advanced waxing education and refine their technique

How We’ll Work Together

  1. Initial Strategy & Clarity Session – We’ll discuss your business, goals, and challenges.

  2. Custom Support Plan – We’ll create a plan tailored to your needs, priorities, and budget.

  3. Ongoing Guidance & Accountability – Continue with individual sessions, project support, or regular check-ins to keep you on track and moving forward.

Virtual Mentorship Sessions

  • Initial Strategy & Clarity Session — 45 minutes | $75

    Your starting point if you’re new or exploring mentorship. We’ll identify your goals, challenges, and immediate next steps so you know where to focus and how I can best support you.

  • Mentorship & Strategy Coaching Session — 60 minutes | $125

    A dedicated session for business growth, waxing and skin education, marketing support, confidence-building, and ongoing professional mentorship.

  • Beauty School Student Coaching Session — 60 minutes | $85

    A reduced-rate session for actively enrolled beauty students seeking clarity, confidence, and real-world guidance. We cover what schools leave out—skill support, industry insight, professionalism, career direction, job search prep, and how to set yourself up for success after graduation.

What I Can Help You With

Business & Marketing

  • Marketing ideas, content strategy, and Canva post creation

  • Google, Yelp, Instagram & Facebook setup or optimization

  • SEO improvements & Google Analytics setup

  • Squarespace website edits & updates

  • Booking page setup & optimization

  • Service descriptions, bios, and client-friendly content rewrites

Systems & Resources

  • Client consent forms, legal agreements, service policies & workflow templates

  • Customized intake forms & branded Canva templates/images

  • Booking system setup or edits

  • Creative marketing ideas to promote your services or workshops

  • Detailed tax write-off tips and checklists for sole proprietors

Education & Training (For Estheticians & Waxing Pros)

  • Advanced waxing and skin education

  • Hard wax technique tips for better results and client comfort

  • Contraindications and managing skin reactions

  • Client consultation and aftercare education — teaching clients how to care for their skin after waxing


Customized Packages for Beauty Professionals

Every business is unique, and so is the support you’ll receive. These packages are starting points—pricing may adjust depending on the scope of work, and we’ll refine timelines together. My goal is to make your investment both affordable and impactful.

The Essentials Package – $165+

A focused session to get expert feedback, quick wins, and a clear strategic plan. We’ll review your platforms, identify areas for improvement, and answer any business-related questions.

  • A 45-minute coaching call

  • Google & Yelp profile review with actionable suggestions

  • SEO check-up with improvement tips

  • Personalized marketing ideas

Business Glow-Up – $599+

The brand refresh! Perfect to elevate your brand and boost your visibility.

  • Two 45-minute coaching calls

  • Email support until project completion

  • Google or Yelp optimization

  • Instagram or Facebook setup/edits

  • Squarespace edits (up to 2 pages)

  • SEO updates

  • Fresh marketing ideas

The Total Makeover – $997+

The full business reset or rebrand.

  • Two 60-minute coaching calls

  • Email support until project completion

  • Full pages setup for Google + Yelp

  • Instagram + Facebook setup/edits

  • Squarespace edits (up to 4 pages)

  • SEO improvements (titles, descriptions, keywords)

  • Google Analytics setup

  • Marketing guidance

Add-Ons With Any Package:

  • Customized digital client intake forms or consent forms – $35 each

  • Branded Canva post templates (set of 5) – $55

  • Booking system setup/edits – $175+

  • Additional Squarespace page edit – $110/page

  • Extra social media platform setup/edit (Instagram, Facebook, Yelp, Google) – $145 each

  • Personalized PDF marketing suggestions – $45+

  • Tax write-off insights and detailed checklists for sole proprietors – $85

  • Additional 60-minute coaching calls – $125/hour (student rate: $85/hour)

Looking for something more personalized? Email me to schedule an Initial Strategy & Clarity Session — 45 minutes | $75.

During this call, we’ll talk through your goals, challenges, and priorities—and create a support plan tailored to your needs and budget.

Email Dee

Beauty business marketing and growth guide

Beauty Biz Marketing & Growth Guide

Your step-by-step playbook to attract clients, build strong systems & grow with purpose.

Join the FB group and be part of the Offline Movement!

Sign up for a 90-minute mentorship call and receive a digital copy of the beauty biz Guide© for only $195! (Offer is valid until 12/31/25)


This guide goes beyond business tips—it’s your blueprint for growth inside and out. Written by Dee, it blends practical strategies with the Offline Movement, a philosophy that encourages beauty professionals to build real connections, grow with intention, and create businesses that feel authentic.

Inside, you’ll find actionable tools to help you:

  • Attract aligned clients and raise your visibility

  • Build lasting client relationships & authentic connections

  • Elevate your brand presence both online and offline

  • Plan promotions, social media, and intentional marketing

  • Understand write-offs, taxes, and business tools that keep you organized

But this is more than marketing—it’s also about mindset and self-growth. The guide encourages you to:

  • Step into confidence in the treatment room and in business

  • Cultivate balance between online presence and offline connection

  • Build a business that reflects your values, not just your revenue

Whether you’re just starting out or ready to scale, this package helps you grow your skills, confidence, and community—all with expert support.

Questions? Feel free to Email Dee or send her a message on IG @thehausmentor

Join the Facebook Group The Badass Beauty Collective. For licensed beauty professionals and students. Be part of the Offline Movement!

Get This Offer!

E-Gift Cards for Beauty Students & Professionals

Support someone’s education and career growth by contributing any custom dollar amount toward virtual mentorship sessions, coaching, or digital guides. A meaningful way for friends and family to invest in their business, skills and confidence. Instant email/text delivery is available. Use the link below to purchase.

Invest in Their Future

Mentorship & Advanced Waxing Education for Estheticians

My Esthetician Mentorship Program is for waxing professionals who want to master the art of waxing, enhance their education, refine hard wax techniques, and elevate the client experience. You’ll get tailored coaching, business insights and strategy, expert guidance and marketing tips to grow your clientele, boost your confidence, and stand out in your community! Founder of The Wax Haus Method®, where we bridge the gap between beauty schools and real-world success.

Learn more with the link below, and reach out to schedule our Initial Strategy & Clarity Session — 45 minutes | $75.

The Wax Haus Method Website

Meet Dee | The Haus Mentor™

With 22 years of experience as an esthetician, spa owner, waxing educator, and event facilitator, I bring a wealth of industry knowledge and proven strategies to help beauty and wellness professionals thrive. I’m committed to continuous learning through advanced training and marketing programs—and I’m passionate about passing that expertise on to YOU.

I provide virtual business mentorship for beauty and wellness professionals across the U.S., helping estheticians and other beauty pros elevate their skills, expand their knowledge, and grow their businesses with confidence.


Let’s Connect! Ready to take the next step? Fill out the form below to set up an Initial Strategy & Clarity Session — 45 minutes | $75. I’m looking forward to hearing about your goals and helping you achieve them!

Find me on Instagram, Facebook Group and TikTok.

 
Esthetician mentor, beauty business coach and waxing educator

Meet Dee - the Haus Mentor™ | Beauty business coach, and waxing educator.